Confidence, Practice, Success... "Unless a man believes in himself and ... puts everything he has into it -- his mind, his body and his heart -- what is life worth to him? If I were a salesman, I would make this commitment to my company, to the product and most of all, to myself." That's legendary coach Vince Lombardi.

Naturally, I thought of Lombardi last week when I read about personal coaching going mainstream. "As people seek better lives for themselves, either personally, professionally, or both, they're more likely to find outside help to get them there: a professional coach." (Are You Being Coached?, Fast Company, Feb 2005)

But what exactly is coaching? "Many coaches say that their profession is best understood by what it's not. It's not a substitute for therapy. And it's not business strategy. Don't expect great epiphanies on a silver platter. Coaches say it's the clients who do the heavy lifting." (Fast Company)

So can someone define real estate coaching? What makes a great coach? What makes a great coachee? Blast away. I'll report more in a future Dispatch.

Spread the Word... Many thanks to Equity Office for announcing their new broker bonus program in this week's Dispatch. If you would like to make a product or service Announcement to Dispatch readers, send e-mail or call me at 415-461-4703.

--Peter Pike