Victory Lap: RCM's Virtual Deal Room

Speed Up Your Bottom Line... Did you know that 106 of the Fortune 500 companies sponsor NASCAR? But with team sponsorships running $8-12 million, you don't see real estate logos circling the track at 190 miles per hour. So we are pleased to display Real Capital Markets' (RCM) logo in our "fast lane" to the right. RCM is a prime sponsor of PikeNet. Thank you!

Remember what due diligence and closings were like in the old days? You collected thousands of paper documents in a physical room. You categorized the information by security level to prevent unauthorized access. And, finally, you scheduled dozens of real estate consultants to review the documents.

This took weeks. Of course, today you can shorten this time frame with FedEx, CDs and e-mail. But the process would still be a monster.

You need a single platform where documents can be easily uploaded, security levels authorized and access quickly provided to buyers and their professional advisors.

That's exactly what Tanya Ball demonstrated to me last week as she walked me through Real Capital Markets' latest Virtual Deal Room. Uploading images, assigning security levels and providing access is simple. Breathe easy.

Yes, your junior team members will spend more time in the Virtual Deal Room. But the goal is to make it easy enough for the most senior member of the team (read broker!) to create it and maintain it.

No need to send out user IDs and passwords. That's all handled by a secure web link. And you can always print a hard copy, if you really want to reach out and touch it. Enjoy the rush.

-- Peter Pike