Space Still Available? Check Your Widget.

Real Time Reporting... Raise your hand if you enjoy preparing a monthly marketing report for your clients. I see no hands. Most brokers hate the idea of taking time to collect data and assemble a written report "for the file."

But what if your client could monitor your progress in real time? What if a popup window on your client's computer logged your marketing efforts as they happened? Reporting would be painless.

Here's the scenario. A tenant looks at your listing online. Click. You contact the tenant. Click. The tenant schedules a tour. Click. Every click is reflected in a real time report on your client's computer screen. You have not lifted a finger.

That's the future according to Harbinder Khera, CEO of MindMatrix. His inVision software already integrates the data in your company's listing database into marketing collateral, like fliers and online presentations. Click here for a graphic of the data flow.

Now MindMatrix is incorporating Yahoo Widgets into inVision so that you can make any of this data accessible to your customers in real time.

Imagine making your next listing presentation and pulling up a dozen Widgets on your laptop showing the performance of your company's listings in real time. That would be cool.

Spread the Word... This Dispatch is a "Sponsor Profile" recognizing MindMatrix as a major supporter of PikeNet. Thank you! For information on sponsorships, click Dispatch Advertising on the PikeNet home page.

-- Peter Pike